Scaling E-commerce with Automation

Optimizing operations through intelligent automation

How automation streamlined catalog onboarding, pricing, and inventory sync for a marketplace.

Scaling E-commerce with Automation

Client

Multi-category marketplace (UAE) with hundreds of vendors and fast-changing catalogs.

Challenge

Manual SKU onboarding and pricing updates caused delays and errors.

  • SKU onboarding took 2–3 days
  • Inventory/price sync lag ~15 minutes
  • High catalog error rate and ops load

Solution

Built automated pipelines and a vendor portal with real-time sync via event streaming.

  • Validation/enrichment pipeline for bulk SKU onboarding
  • Event-bus (Kafka) for inventory and pricing
  • Vendor portal for uploads, errors, approvals
  • Ops dashboards and alerts

Tech Stack

  • Next.js, Node.js/NestJS
  • Kafka, PostgreSQL, Redis, S3
  • Airflow, Grafana

Implementation

  • Phase 1: schema + contracts + vendor auth
  • Phase 2: pipelines, retries/DLQ, image processing
  • Phase 3: dashboards, alerts, autoscaling

Results

  • TTI for new SKUs: 2–3 days → <4 hours
  • Pricing latency: ~15 min → <60 sec (p99)
  • Catalog errors reduced by 72%
  • Avoided 2 FTE in ops